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Gong Wenxiang holds a degree in English Literature from Peking University. He has been a professor at that University since 1994, where he has, amongst others, chaired the Department of International and Cross-Cultural Communication and the School for International Relations. Currently, he is Director of the Institute for Culture and Communication, and Executive Dean of the School of Journalism and Communication. He has also been Vice Chair of the Communication Association of China. In Oxford, Gong Wenxiang will be studying the law and policy regarding Internet pornography in the UK, to contribute to a comparative study project he is working on.